The Paymark Consumer Spend Trends dashboard, built with insights agency TRA, provides a snapshot of New Zealand’s 2020 consumer spending.

It includes the consumer spend values in New Zealand, compared to 2019.
The table on the right to shows consumer spend values across New Zealand regions.
The data comes from in-store EFTPOS, credit and debit card transactions made across the Paymark network over the last eight-week period, up to the refresh date. The dashboard compares this data to the same period last year.
If you’d like to speak more about the dashboard or have an insight problem you would like help with please get in touch with insights@paymark.co.nz

Dashboard

Talk to us about Insights for your business

Paymark data provides unrivalled visibility of spending across New Zealand with its unparalleled coverage of consumer spend behaviour over time.
We can answer some of the biggest questions facing New Zealand businesses and offer a number of advanced data solutions to solve business problems:
• Market share and competitor analysis
• Customer segmentation
• Business performance reporting
• Catchment profiles and store location planning
• Pricing analysis
• Merchant profiles
• Media placement
• Strategies for growth, acquisition and share of wallet opportunities
• Churn propensity

Sign up to Paymark Insights for real time reporting for your business or email us at insights@paymark.co.nz to talk to us about your Insights needs.

 

About TRA

TRA is an insight agency. We combine our understanding of human behaviour with intelligent data capability to help organisations navigate uncertainty and answer the big questions they are facing. To do so, we put people at the heart of the organisations we work with through extensive use of research, analytics, strategy, culture and design.

About the data

About the data

• The dashboard shows how consumers transacted at selected merchants on the Paymark network during the COVID19 crisis.

• Selected merchants are merchants who have been transacting on the Paymark network for the last two years (i.e. the dashboard data excludes new customers transacting for less than 2 years).

• All reported indices have been calculated and compared against the merchants selected for 2019.

• The dashboard will be updated weekly with the latest data. If you have any questions please see our FAQs by clicking here or contact support@paymark.co.nz.

 

Disclaimer

Disclaimer

The information available on, or through this Consumer Spend Trend dashboard contains information provided by Paymark Limited (Paymark). This information is intended to provide you with general payments information. The information provided here should not be your only source of payment information as only the transactions that are processed by the Paymark network have been included.

This dashboard (and every page making up the dashboard) must be read in conjunction with this disclaimer and the Paymark Website Terms and Conditions, accessible here: https://www.paymark.co.nz/our-fine-print/

Paymark endeavours to ensure that the information on Consumer Spend Trend dashboard is reliable and accurate at the time of publishing, however neither Paymark, nor any of its employees, contractors, and providers of information, make any express or implied representations or warranties regarding the material and facilities contained or referred to in this site or dashboard. Paymark, its employees, contractors and providers of information, do not accept any liability, for any reason whatever, for any loss or damage which may arise in any way:

(a) out of the use of any of that material; or
(b) from errors in or omissions from that material; or
(c) from inaccuracy of any information obtained through use of this site or dashboard.
(d) do not copy or reproduce any part of this Consumer Spend Trend dashboard without first obtaining Paymark’s consent.
(e) you may quote or reference the data published in this Consumer Spend Trend dashboard, provided it is for non-commercial purposes, and you acknowledge Paymark as the source.
(f) you may also reference the Consumer Spend Trend dashboard directly, provided it is for non-commercial purposes and you include a link to the dashboard.

Paymark may change, delete, add to, or otherwise amend information contained on this site or dashboard without notice. The contents of this site or dashboard should not be construed as legal or professional advice.

FAQ

What data is included in the dashboard?

What data is included in the dashboard?

All in store transactions across the Paymark network.

Can the information be provided in a format I can download?

Can the information be provided in a format I can download?

No, the dashboard is only available as shown.

Can my personal consumer spending be identified?

Can my personal consumer spending be identified?

No, none of the data collected identifies individual people.

How can I get information on my own business?

How can I get information on my own business?

If you are a Paymark customer you can register for Paymark Insights here.

What other information is available to customers?

What other information is available to customers?

Customers who have registered for Paymark Insights can access real time and historical sales and transaction data.  To find out more click here.

Is information on industry sectors available?

Is information on industry sectors available?

Please contact data.product@paymark.co.nz if you are a Paymark customer. For media enquiries contact Paul Brislen Paul.Brislen@paymark.co.nz.

Does the consumer spending numbers include my business if I’m not a Paymark customer?

Does the consumer spending numbers include my business if I’m not a Paymark customer?

No, only transactions across the Paymark network are included in the dashboard.

Is there any cost to access or use this information?

Is there any cost to access or use this information?

There is no cost to access the information on the dashboard.  Please do not copy, use, quote or reference the data or any part of this Consumer Spend Trend dashboard without Paymark’s consent.  To obtain consent to use this information, please contact support@paymark.co.nz 

How is the Growth Rate calculated?

How is the Growth Rate calculated?

The Dashboard data is shown as a growth rate, which is an average calculation compared to a baseline.The baseline is calculated using a weekly measure in the period compared to the baseline – same week(s) in 2019.